Calculate how much beauty influencers charge on YouTube. Free 2026 rate benchmarks with niche-adjusted pricing for beauty creators.
Minimum 1,000
likes + comments ÷ followers × 100
Rates adjusted with a 1.15x beauty niche multiplier
| Tier | Followers | Long-form | Short | Mention |
|---|---|---|---|---|
| Nano | 1,000–10,000 | $230–$1,150 | $57–$345 | $115–$575 |
| Micro | 10,000–100,000 | $1,150–$5,750 | $345–$1,725 | $575–$2,875 |
| Mid | 100,000–500,000 | $5,750–$23,000 | $1,725–$8,625 | $2,875–$11,500 |
| Macro | 500,000–1,000,000 | $23,000–$57,500 | $8,625–$23,000 | $11,500–$28,750 |
| Mega | 1,000,000+ | $57,500–$575,000 | $23,000–$115,000 | $28,750–$287,500 |
Beauty micro-influencers (10K–100K followers) on YouTube typically charge $1,150–$5,750 per long-form. Beauty is a above-average-paying niche, with rates 15% above the baseline across all tiers.
Yes. Beauty commands a 1.15x rate multiplier on YouTube, making it one of the higher-paying niches. Brands in beauty have larger marketing budgets and value the specialized audience that beauty creators bring.
Beauty YouTube micro-creators charge $1,150–$5,750 for a dedicated long-form video. YouTube pays the most of any platform for beauty content due to higher production value and longer content shelf life.
The beauty niche applies a 1.15x multiplier to base YouTube rates. For example, a nano-influencer’s long-form rate adjusts from $200–$1,000 to $230–$1,150. This multiplier reflects advertiser demand, audience purchasing power, and content production costs in the beauty vertical.