How much should micro-influencers (10K–100K followers) charge? See 2026 rate benchmarks for Instagram, TikTok, YouTube, and LinkedIn.
Minimum 1,000
likes + comments ÷ followers × 100
Follower range: 10,000 – 100,000
Micro-influencers (10K–100K followers) charge $300–5,000 per post depending on platform and niche. Instagram Reels average $750–3,500, TikTok videos $300–2,000, and YouTube long-form $1,000–5,000.
Yes. Micro-influencers deliver 60% higher engagement rates than macro-influencers and are 6.7x more cost-effective per engagement. They offer the best balance of reach and authenticity.
Highlight your engagement rate, audience demographics, and past campaign results. Offer package deals (e.g., post + stories + reel). Use data from rate calculators to justify your pricing.