TikTok Fashion Influencer Rate Calculator

Calculate how much fashion influencers charge on TikTok. Free 2026 rate benchmarks with niche-adjusted pricing for fashion creators.

Minimum 1,000

likes + comments ÷ followers × 100

Enter at least 1,000 followers to see your rate card

TikTok Fashion Rates by Tier

Rates adjusted with a 1x fashion niche multiplier

TierFollowersVideoSeries (3+)
Nano1,000–10,000$50$300$120$750
Micro10,000–100,000$300$2,000$750$5,000
Mid100,000–500,000$2,000$10,000$5,000$25,000
Macro500,000–1,000,000$10,000$30,000$25,000$75,000
Mega1,000,000+$30,000$100,000$75,000$250,000

Frequently Asked Questions

Fashion micro-influencers (10K–100K followers) on TikTok typically charge $300–$2,000 per video. Fashion is a standard-paying niche, with rates at the baseline across all tiers.

Fashion pays standard rates on TikTok — right at the industry baseline (1.0x multiplier). It’s a solid niche with consistent brand demand, though not as premium as finance or tech.

Fashion TikTok micro-creators charge $300–$2,000 per sponsored video. TikTok rates are typically 30–40% lower than Instagram, but fashion content often sees higher engagement on TikTok due to the algorithm favoring niche content.

The fashion niche applies a 1x multiplier to base TikTok rates. For example, a nano-influencer’s video rate adjusts from $50–$300 to $50–$300. This multiplier reflects advertiser demand, audience purchasing power, and content production costs in the fashion vertical.